Balancing strategic contributions and financial returns: a project portfolio selection model under uncertainty

This paper constructs a project portfolio selection model from the strategic perspective. Two goals are proposed for the portfolio to achieve, i.e., strategic contributions and financial returns. The uncertainties involved are addressed with fuzzy real options. Then, a modified multi-objective genetic algorithm is designed to determine the portfolios. Finally, a real case is provided to validate the model’s effectiveness. The results demonstrate that the proposed algorithm can optimize two objectives simultaneously and keep the plausible Pareto-optimal set which wins over the single-objective model solutions in achieving the shared value.