Where to place the next outlet? Harnessing cross-space urban data for multi-scale chain store recommendation

Jing Li, Bin Guo, Zhu Wang, Mingyang Li, Zhiwen Yu

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

14 Scopus citations

Abstract

Chain store has become an important business form in modern society. For the same chain group, they often have inner store classification regarding the store scale to meet the service requests and profit optimization needs of different areas. In this paper, we present ChainRec, a framework for chain store placement recommendation considering its scale. Specifically, we extract three types of associative features from crossspace data sources, including geographic features, commercial features, as well as scale features. Based on these features, we adopt supervised regression and classification to solve two scale-specific chain store placement problems. Experiments with online and offline datasets from the Chengdu City in China validate the effectiveness of our framework.

Original languageEnglish
Title of host publicationUbiComp 2016 Adjunct - Proceedings of the 2016 ACM International Joint Conference on Pervasive and Ubiquitous Computing
PublisherAssociation for Computing Machinery, Inc
Pages149-152
Number of pages4
ISBN (Electronic)9781450344623
DOIs
StatePublished - 12 Sep 2016
Event2016 ACM International Joint Conference on Pervasive and Ubiquitous Computing, UbiComp 2016 - Heidelberg, Germany
Duration: 12 Sep 201616 Sep 2016

Publication series

NameUbiComp 2016 Adjunct - Proceedings of the 2016 ACM International Joint Conference on Pervasive and Ubiquitous Computing

Conference

Conference2016 ACM International Joint Conference on Pervasive and Ubiquitous Computing, UbiComp 2016
Country/TerritoryGermany
CityHeidelberg
Period12/09/1616/09/16

Keywords

  • Chain Store Recommendation
  • Cross-Space
  • Multi-Scale Classification
  • Urban Data

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