Modeling and predicting the re-post behavior in Sina Weibo

Xinjiang Lu, Zhiwen Yu, Bin Guo, Xingshe Zhou

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

7 Scopus citations

Abstract

Study of human behavior patterns is of utmost importance to many areas, such as disease spread, resource allocation, and emergency response. Because of its widespread availability and use, online social networks (OSNs) have become an attractive proxy for studying human behaviors. One of the interesting and challenging problems about OSNs is that how much attention of a post from a user can gain? In this paper, we try to tackle this issue by exploring approaches to predict the amount of reposts any given post will obtain in Sina Weibo, a famous microblogging service in China. Specifically, we propose a Reposts Tree based method to model the reposting process in a temporal dynamic manner. Experiments over the real world collected data indicate that our method is effective on repost predicting.

Original languageEnglish
Title of host publicationProceedings - 2013 IEEE International Conference on Green Computing and Communications and IEEE Internet of Things and IEEE Cyber, Physical and Social Computing, GreenCom-iThings-CPSCom 2013
Pages962-969
Number of pages8
DOIs
StatePublished - 2013
Event2013 IEEE International Conference on Green Computing and Communications and IEEE Internet of Things and IEEE Cyber, Physical and Social Computing, GreenCom-iThings-CPSCom 2013 - Beijing, China
Duration: 20 Aug 201323 Aug 2013

Publication series

NameProceedings - 2013 IEEE International Conference on Green Computing and Communications and IEEE Internet of Things and IEEE Cyber, Physical and Social Computing, GreenCom-iThings-CPSCom 2013

Conference

Conference2013 IEEE International Conference on Green Computing and Communications and IEEE Internet of Things and IEEE Cyber, Physical and Social Computing, GreenCom-iThings-CPSCom 2013
Country/TerritoryChina
CityBeijing
Period20/08/1323/08/13

Keywords

  • Reposts predicting
  • Sina weibo
  • Social media

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