旅游文化创意产品多文化意象色彩设计评价方法

In order to make tourism cultural creative products better carry cultural imagery, it has to use computer- aided technology to optimize and evaluate the design plan, match the relationship between color and multicultural imagery, improve design efficiency. By combining grey relational analysis and approaching ideal solutions, using trapezoidal fuzzy numbers to describe users′ cultural image preferences for cultural elements in the color scheme of tourism cultural creative products, this paper proposes a tourism cultural creativity based on grey relational analysis- approximate ideal solution sorting method Evaluation method of product color design scheme.